UNIVERSITY-INDUSTRY STRATEGIC PARTNERSHIP WORKSHOP
Universities are increasingly more focused on developing their business contacts and relationships into strategic partnerships. But what does “strategic” actually mean, and how do you develop these partnerships? Based on years of research, numerous case studies, benchmarking with multinational companies and practical experience from both business and universities, we have identified five success factors for creating and sustaining strategic partnerships. In this workshop, you will use the Partnership Canvas as a tool to assess and develop your institution’s partnership approach across these success factors.
- Develop a common understanding of “strategic partnerships” and share best practices
- Work with the Partnership Canvas to assess and develop your partnership approach
- Get insights into the university-partnership approach of leading companies and universities
What you will learn
Gain insights into the success factors for strategic partnerships, share experience and best practices, assess and further develop your current engagement with external partners, and learn a methodology that you can use in your home institution.
This workshop has been devised to support university managers, leaders, administrators, professionals in the interface with industry, academics and researchers who are seeking improvements in their partnership management.